====== Jetpack Joyride ======
Halfbrick studios

Canabalt, but addictive.  A one-button infinite runner with a fantastic achievement/style system, that only gives you three goals at a time, and rewards you significantly for meeting them.  This leads to content rewards - new outfits, new jetpacks, gadgets that change gameplay.  Surprising longevity, though I did get tired of it.  Alleson kept at it longer than I did.

{{tag>videogame played "released in 2011" "played in 2012" "played on iOS" alleson-approved}}